Department of Communication

Master of Arts - Professional Communication

Courses

In order to qualify for the masters degree, you must complete the Core Courses, the Master's Capstone and required electives. A minimum of 36 semester hours is required.

Please note that students entering the program in Fall 2011 are required to take COMM 6000 each of their first 3 semesters for a total of 3 credits regardless of how many other courses they take.

Instructions for registering for variable credit courses

Curriculum

CORE COURSES: 18 Semester hours required
Course ID Title Credits
COMM 6000 Communication & Professional Development (must be repeated 3 times) 3
COMM 6010 Communication Theory 3
COMM 6020 Qualitative Applications for Communication Research 3
COMM 6030 Quantitative Applications for Communication Research (Statistics) 3
COMM 6040 Professional Writing and Presentations 3
COMM 6050 Communication Ethics 3
CAPSTONE EXPERIENCE: 6 Semester hours required
Course ID Title Credits
COMM 6900 Masters Capstone 6
ELECTIVES: 12 Semester hours required
Course ID Title Credits
COMM 6110 Seminar In Interpersonal 3
COMM 6120 Seminar in Organizational 3
COMM 6135 Health Communication 3
COMM 6140 Communication & Popular Culture 3
COMM 6210 Strategic Communication 3
COMM 6220 Contemporary Audiences Seminar 3
COMM 6230 Social Media 3
COMM 6240 Current Issues in Communication (repeatable up to 6 credits) 3
COMM 6850 Individual Graduate Research 1-3
COMM 6891 Graduate Internship 1-3

*Selected courses from the MBA or other Masters programs offered at SUU may also be allowed. Contact your advisor or the Graduate Director for information.

Program Total: 36 hours

Degree Audit worksheet 2009-10
Degree Audit worksheet 2008-09
Degree Audit worksheet 2007-08
Degree Audit worksheet 2005-06

Course Descriptions

CORE COURSES

COMM 6000 Communication and Professional Development 1 credit
Students learn to successfully navigate graduate education, engage in research and professional activities, prepare portfolios resumes/CV's. Targeted to students at various stages in the program. Must be repeated each of the first three semesters. (P/F) (Fall, Spring)

COMM 6010 Communication Theory 3 credits
This course involves the systematic discussion and analysis of message phenomena. Objective and interpretive theories will be studied across communication contexts, including interpersonal, small group and public communication, organization, mass media and culture. Prerequisite: Admission to MPC program. (Fall odd years)

COMM 6020 Qualitative Applications for Communication Research 3 credits
Examination of the fundamentals and relative strengths of various research designs, done with their associated theoretical bases and specific applications of the most common qualitative research methods in communication. (Fall odd years)

COMM 6030 Quantitative Applications for Communication Research 3 credits
An introduction to descriptive, inferential and non-parametric statistics. The content of the course will include descriptive indices of data, sampling distributions, test of significance, procedures for testing hypotheses, and an introduction to multi-sample designs. *Prerequisite: Undergraduate statistics course. (Spring even years)

COMM 6040 Professional Writing and Presentations 3 credits
This course is designed to strengthen and enhance the writing and presentation skills required by the professional communicator. It will teach students professional narrative styles that are used in preparing funding proposals, executive plans, narrative histories, organizational descriptions, web sites and marketing materials. Students will learn techniques of working with HTML to develop Internet applications and effective strategies for persuasive oral presentations in professional applications. Prerequisite: Admission to MPC or MFA program. (Spring)

COMM 6050 Communication Ethics 3 credits
Develops students' understanding of ethics as a philosophical discipline;provides foundations allowing students to integrate moral reasoning with principled decision-making. Focus on normative ethics helps students confront dilemmas involving truth, deception, fairness, bias, conflict of interest, privacy and censorship. (Summer even years)

ELECTIVE COURSES

COMM 6110 Seminar in Interpersonal 3 credits
Applied research in dyadic and small group communication, with emphasis on recent research and theoretical developments, case studies, and experimental/experiential approaches. Prerequisite: Admission to the program. (Fall even years)

COMM 6120 Seminar in Organizational Communication 3 credits
Applied research in organization communication, with emphasis on recent research and Theoretical developments, case studies, and experimental/experiential approaches. Prerequisite: Admission to the program. (Fall odd years)

COMM 6125 Leadership in Communication 3 credits
Examines various dimensions of leadership styles, concepts, principles, and theories of leadership in the context of communication in problem solving processes, leadership skills and management roles of leadership, in complex environments. (Spring odd years)

COMM 6135 Health Communication 3 credits
Examines current research in health communication (e.g. patient provider interaction, advertising trends, health campaigns) with relevant application for practitioners and consumers of health communication messages/services. Provides research opportunities applicable to career goals in academic and professional work (Spring odd years)

COMM 6140 Communication & Popular Culture 3 credits
Examines influential texts (e.g. YouTube, TV, Film, Advertisements) students consume daily. Focuses on ways these discourses create identity and collective understanding. Explores message forms like irony and cynicism and their implications for critical thinking and consumption (Spring, even years)

COMM 6210 Strategic Communication 3 credits
This seminar discusses advanced issues in advertising and public relations and how practitioners respond to and manage issues and events with emphasis on recent research and theoretical developments, case studies, and experimental/experiential approaches. Prerequisite: Admission to the program. (Spring odd years)

COMM 6220 Contemporary Audiences Seminar 3 credits
This course focuses on surveys, polls, and sampling procedures to generate information about targeted audiences and publics. Applications of select research methodologies such as ethnographic and psychographic research and other methods used to describe mass audiences. Prerequisite: Admission to the program. (Spring odd years)

COMM 6230 Social Media 3 Credits
An in depth application based course covering all the major social media platforms, SEO, responsive web design and blogging. The class will include development and promotion of a blog (content creation and curation,) SME on six platforms, proper use of listening and aggregation tools, development of an organizational SM plan with objectives, strategies, tactics, measurement, reputation and  ROI.


COMM 6240 Current Issues In Communication 3 credits
Current issues in Communication Discussion of contemporary communication topics varying by semester. Repeatable with different topics up to 6 credits toward the master's degree. Check with department for upcoming topics. (Offered as needed)

COMM 6850 Individual Graduate Research 3 credits
The project is individually arranged and negotiated with a faculty advisor to provide students an opportunity to gain experience in a communication field. The project is distinct from a capstone project. P/F Prerequisite: Consent of instructor. (As needed)

COMM 6891 Graduate Internship 1-3 credits
The internship is individually arranged to provide students with an opportunity to gain professional experience in a communication field while working under and with practicing professionals. The internship is distinct from a possible capstone internship. P/F Prerequisite: Consent of instructor. (As needed)

CAPSTONE EXPERIENCE

COMM 6900 Masters Capstone 6 credits
A capstone experience demonstrating the ability to complete a professional thesis, project or internship working in consultation with a graduate committee. Students conceive, research, and produce a capstone in a relevant area of communication. Prerequisites: Most, if not all, coursework and approval from graduate committee. (Fall/Spring)