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January 23, 2003 edition

COLOR COUNTRY

The western sky takes on a pallet of colors as the sun sets over Cedar Valley and the Library. The weather in Cedar City has been surprisingly warm with temperatures reaching at least 50 degrees and similar temperatures are expected for this weekend.
KEN HANSEN / UNIVERSITY JOURNAL

DSC develops,
gets accredited
in 3 programs

By KRISTEN NEEDLES
UNIVERSITY JOURNAL
Dixie State College received accreditation for its four-year degrees, competing with SUU for students and much-needed state money in a state-wide educational family that already has too many mouths to feed.
Dixie already offered programs that are important to SUU, but the accreditation gives those programs credibility, said Dean O’Driscoll, assistant to the president for university relations.
Dixie now offers accredited bachelor’s programs in elementary education, business administration and computer and information technology.
Dixie does not, however, view itself as a competitor to SUU, said Mark Petersen, Dixie Public Relations and Marketing director. Dixie strives to offer programs that are needed for community members and do not compete for students with SUU, he said.
O’Driscoll said although Dixie is an obvious competitor, SUU strives to consider the entire state system of higher education when preparing programs and administering student services. SUU seeks to offer a university education with personalized service. That’s one way SUU competes with the nearby college and other institutions of higher learning in the state for the much needed education dollars offered by increased enrollment and retention, O’Driscoll said.
Utah Valley State College and Utah State University take more potential students than Dixie, O’Driscoll said. SUU administration would like to make those students aware of the university and what is has to offer.
- “Utah County is exploding, and there is a huge number of students staying home and attending the University of Utah,”

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O’Driscoll said. “We’d like to find out what we can do to get some of those students as well as those right in our backyard.”
Ed Rogers, director of Enrollment Services at Dixie, echoed O’Driscoll in the concern that UVSC has made recruiting in Utah County difficult. Both institutions would like to find a way to tap into that market.
The weak economy is forcing more students to stay home and live with family to decrease expenses, O’Driscoll said.
“SUU is a residential campus in a rural location so we face some serious obstacles in recruitment,” he said.
Bruce Barker, College of Education dean, said SUU has not seen a decrease in the enrollment of elementary education students, and he doesn’t see Dixie as a competitor but as a colleague for students.
Barker said it is the availability of the shrinking state dollar that is keeping the program from growing, not competition for students.
“There is definitely a strain on resources with the addition of another education program in the state,” Barker said.
When asked if he thought the Board of Regents should limit the fouryear programs Dixie is allowed to offer, O’Driscoll said the Board should have encouraged educational diversity across the state long ago instead of allowing all the universities to offer basically the same programs.
“If each school had a certain set of specialized programs instead of wasting tax payers’ money replicating similar programs in every university, each institution could thrive in a more win-win environment,” O’Driscoll said.
“It is the responsibility of the Board of Regents to monitor the delivery of programs across the state in order to maximize resources, and the success of each institution of higher learning,” Barker said.
He said it is difficult to stay competitive and so it is incumbent on SUU to not only continually improve existing programs but research carefully any new additions to the curriculum.
The Integrated Engineering program is a good example of SUU’s drive to stay competitive with adjacent and state universities, O’Driscoll said. SUU didn’t want to replicate programs offered by the University of Utah or USU but to provide new options for students. The addition of the program made SUU competitive with research institutions.
Although with the approved tuition hike, SUU will cost approximately $900 more per year than Dixie, and only $200 less than that of Utah State University. O’Driscoll said he does not think this will make SUU less competitive.
“If you’re bragging about being the cheapest, you’re not saying much,” O’Driscoll said. We don’t want to be the cheapest, we want to offer what the larger universities can’t — a quality university education with personaized service.” Persian Gulf in case of war. This deployment followed a Dec. 24 order to send about 25,000 troops to the region.

Charges filed
against Infinium

By HEATHER DARATA
UNIVERSITY JOURNAL

Federal officials filed charges last week against seven companies, including Cedar City’s Infinium, Inc. and Market-Reps.com, and Assail, Inc. of St. George, accusing nine defendants of engaging in deceptive activities in connection with marketing of advance-fee credit card packages.
The court temporarily stopped the defendants’ operations and froze their assets on Jan. 9, a Federal Trade Commission press release said. A receiver was appointed to assume responsibility for the finances of the corporate defendants, the release said.
Secret Service agents raided the companies Jan. 15, sending employees home and confiscating computers and financial records.
Approximately 240 Cedar City residents worked for Infinium, including 50 SUU students.
The FTC press release said the defendants are accused of running a scam targeting people with poor credit histories and telling them that they were guaranteed credit cards that never came. The credit-card packages were marketed under the

 

names Capital First, Premier One and Advantage Capital.The defendants did not actually provide credit cards, the release said. A verification process was used to cover up thefact that what the credit-card consumers were offered was actually a package that included an application to apply for a “pay-as-you-go card.”
That card never appeared, the release alleged, but the defendants debited consumers’ bank accounts for “up-
sells” of $50 to $100 each that were slipped in at the end of the verification process.
The non-existent credit-card package sold for $174, the release said.
An SUU student who worked for Infinium said its representatives made the operation sound plausible.
“They made up every excuse in the world to make it sound legitimate,” said Jake Truman, a junior criminal justice major from Parowan.
Truman said he believes Infinium is “100-percent guilty.” While he worked there, he said, he believed that the projects were “rip-offs.”
Cedar City resident Brian Schofield, president of Infinium and Market-Reps.com, was one of nine individuals charged in the case.
The FTC accused the defendants of using a “well-orchestrated customer service scheme” designed to frustrate consumers’ attempts to obtain refunds and cancellations. Consumers were rarely successful in canceling their debits entirely, the release said.
The complaint was filed on Jan. 9 in the U.S. District Court in Waco, Texas. It accuses the defendants of violating the FTC Act, the Telemarketing Sales Rule and the Gramm-Leach-Bliley Act.