Alumni Appreciation Night, February 2014.
Bob Grove (’87, Communication) is the owner of DriveAway Vacations and Wild West PR. As it turned out, his major and work experience as a student at SUU was the perfect combination.
In 1993 Bob founded DriveAway Vacations, a business that promotes places to go, things to do, and sights to see that are within a day’s drive of Salt Lake City and Las Vegas. Seven years later he created Wild West Public Relations & Marketing and integrated both this past year to form a new marketing alliance for tourism businesses. He “got hooked” in the travel and tourism industry while a student and working at hotels, travel agencies, Brian Head Ski Resort, SkyWest Airlines and rental car companies.
He’s been featured on KSL TV’s Utah Business, KSL Radio’s Speaking on Business with Fred Ball, and was on the cover of Travel Agent Magazine as an entrepreneur of diversity in travel. Bob is a frequent media expert source in discussing travel trends in the Intermountain region and is a member of the executive board for the Utah Society of Association Executives.
Graduation day was the highlight of Bob’s college career. Not because he didn’t have a great SUU experience but because he was the first in his family to receive a college degree. “While sitting with my graduating class listening to a bag pipe band play, the realization set in that I did it! It was one of the proudest moments of my life,” he explains.
Bob and his wife Susan have five children and four grandchildren.