S4 Competition

S4 stands for SUU’s Spring into Summer of Success. It’s our program’s highest-stakes entrepreneurship competition, with the winner bringing home $10,000. The winner is paired with a mentor from SUU’s Entrepreneur Leadership Council for the summer, with the goal of taking a solid business to the next level over the course of the summer.

In contrast to our speed pitch competitions, all students in this competition have income-generating businesses. Rather than a broad complement of judges, the ELC and a small cohort of friends of the program serve as judges.

In the first round, students present to judges the current status of their business, with the intention of determining who has the most developed businesses. For the three selected for the second round, students present their most daunting business challenge—and how they plan on addressing that challenge.

Participation by invitation only.

S4 Competition Flyer


s4 was a huge success for 2020!

SUU students, Jake and Jenna Duncan, founders and owners of Geode Swimwear, took the top spot and $10,000 prize money for this year's competition. With the desire to find cute, affordable, quality, modest swimwear for herself, Jake encouraged Jenna to take it one step further and start a business; reaching others just like Jenna in the quest of finding the perfect swimsuit. The rest is history and Geode Swimwear is well on their way to success! Learn more about Geode Swimwear, and order your swimsuit today! Congrats, Jake and Jenna!

Kiana Stoker, owner and Founder of Reece and Co., was our second place, $5,000 winner and recipient of the $2,000 Alan Hall Outstanding Salesperson award for this year's s4 competition. In addition, Kiana was also the winner of the SUU Opportunity Quest 2020 and the Lassonde People’s Choice Award 2020. Kiana had an interest in creating items/accessories for other women. What started as a homemade tassel for her personal handbag, along with a single post to her instagram, would quickly launch Reece and Co., and turn this education major into a successful entrepreneur. Congrats, Kiana!

$500 Recipients and Honorable Mentions: Austin Spencer-EZfeeed, Kadan Westra-Baby Bear Outfitters, Kaelei Korbridge-KJ Event Solutions.